It’s rare to hear a tech CEO take the conference keynote stage and not mention terms like pandemic, digital transformation and “software is eating the world.” OpenText CEO Mark Barrenechea was no different, until he added the word “information” to his keynote. “Information is eating the world,” he said during…

By Merilee Kern, MBA Numerous indicators make clear that the next five years will usher in extreme transformation for a multitude of industries and sectors as well as the global economy at large. This begs the question: what is driving such significant and rapid change? This big question just might…

Repairing perceptions of the traditional car repair shop: How technology is putting the customer back in the driving seat There’s a lot of talk about customer experience (CX): it must be at the heart of any successful business, and the time to deliver on rising consumer expectations has never been…

by Dan Martin Web 3.0 is a new era of the internet that is transforming how we interact with digital information. It brings together the most suitable of the old and new internet and has profoundly affected the marketing industry. As we move toward web 3.0, more and more marketing…

If Salesforce has a Genie in the bottle, its salespeople aren’t using it yet. In fact, I’m not even sure they use Google. Last week during Dreamforce, Salesforce’s annual user conference, I had to provide my contact information to watch. Before 24 hours had even passed, I received a phone…

Guest author Merilee Kern, MBA The term “Metaverse” is not only finding its way into everyday exchanges across the web, pop culture and mainstream news media discourse, but also into closed-door corporate discussions as industries ruminate on if — and how — to be an early adopter of this modality. This understanding it represents a…

Is quiet quitting a farce? Derek Thompson, a staff writer at the Atlantic, thinks so. He says that statistically “quiet quitting” isn’t a thing, and that it’s just another word for dis-engagement. Moreover, he argues: “From 2010 to 2020, engagement slowly increased. In 2022, it declined so slightly that it’s…